Optimising your Website or Blog for Mobile Users

Smartphones are hot property these days and many people, including me will sit reading blogs and websites on our phones, when we’re most probably supposed to be spending quality time with our family and friends.

Check your Stats

Over the last few weeks I have noticed that a lot of blogs and websites are not optimised for mobile users.  Over the last 16 days of the Ultimate Blog Challenge I have been keeping track of my stats on Google Analytics, and it’s surprising how many mobile users have visited my blog, the pie chart below shows the breakdown, 16% of visitors use their mobile phones.  That’s quite a chunk if you have millions of visitors to your site.

For that very reason you need to make sure that your website or blog is fully optimised for mobile users, you could be losing a lot of visitors just because it’s unreadable to 16% of your visitors.

Optimising my website/blog wasn’t top of my priority list when I first started out, it was only when I was sitting on my iPhone one evening and clicked on my most recent blog post and realised how unfriendly it was to read.  Top of my to-do list the next day was to find a plugin which would easily make my website mobile user friendly.  The plugin I use is called WPTouch which seems to be a popular one, although I am not completely happy with it, so if anyone has any other suggestions please let  me know?

It’s always useful to take a look at your statistics to see who is reading your website/blog so you can keep in mind what changes you need to make to make your readers visit as friendly as possible.  I’ll be taking a look at Google Analytics in further details in the next few weeks.

As part of my blog management service I am able to look at stats for you and give you advice on how you can make changes that ensure every reader has a friendly experience when they visit your blog.

Update:  I just came across this brand new blog post on HubSpot which ties in nicely with my own – Mobile App Usage Trumps Web Browsing at 94 Minutes a Day

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