Guest Blogging – is it all it’s cracked up to be?
You hear a lot about guest blogging, you only have to type into Google ‘benefits of guest blogging’ to see how many bloggers think it’s a great idea. All these benefits you say? Well look at the following posts:
20+ Reasons Why You Need to Start Guest Blogging
5 Major Benefits of Guest Blogging
The Top 5 Benefits of Guest Blogging
And these were just on the first page of Google, there were over 2 million results found.
Well I’m going to go against the grain here, because I don’t think guest blogging is as beneficial as you think.
The regular blogs I follow have a lot of guest bloggers, the blogs are successful, they need guest bloggers to keep the content coming. But when I go to these blogs, I am going because of the blog content, not to check out their latest guest blogger. When I read an interesting post, I don’t go to the short paragraph at the bottom and read all about the author, nor do I click on their website/blog or even remember what their name is.
How many of you do this?
Yes, there are benefits, but I don’t think the claims of more traffic, subscribers and authority convince me that I should be guest blogging my life away.
Obviously this is just my opinion, but I would be really interested to know how many of you religiously check out guest bloggers details and then visit their blogs or subscribe to their email lists?
I think a lot of the benefits lie with the blog, more than the blogger – they get great content they didn’t have to write themselves, they get more traffic and subscribers because of it.
Prove me wrong by all means.
I plan to do a little guest blogging myself, but not to get more traffic or subscribers, I will be doing it to improve my writing and seeing my writing being enjoyed by a different audience than my own.
I very much doubt my name will be associated with great guest bloggers, but who are they anyway?
I’m doing a promotion at the moment, just for February, I will provide you with one guest post for your blog for free. If you’d like to take me up on this offer then get in touch before 31st January.
